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July 16, 2008

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Gibson Tang

The problem I am finding with developers, designers and even entrepreneurs is that they have this belief that once you get the money, the rest will come.

That is something I concur with as I too have noticed this behavior with the developers, entrepreneurs that I socialize with. I prefer to take the contradictory view that once you have taken the money, then the real work begins. As the mandarin saying goes 拿人钱财,替人消灾.

Bernard Leong

The funding from MDA microfinancing is easy to get if the prototype/idea is innovative. For example, a Facebook/YouTube/Flickr/Deli.cio.us clones are all out. It will be good if the idea is a possible solution for a business problem out there. Okie, the textbook answers aside - you must be able to execute and deliver it within 3-6 months. It must be something attainable.

The best scenario for an entrepreneur is to use his own funding and bootstrap the prototype with his resources. If he can make the prototype with his own funding, he concedes less to an investor if he pitches his idea to an investor. Here is the reality: there is no such thing as a free lunch. If you want to take money from an investor with just an idea, be prepared to concede more equity because the investor has risks. If you want to leverage against an early stage investor, you must have a working prototype. I have seen people without prototypes asking for less equity and I just tell them politely that I am not interested. Unless you have done 1-2 companies with high success, there is no way an investor will concede low equity from you.

50K can reduce execution risk and also risk to fundraising. Here is what a lot of people don't realize. If an entrepreneur wants to be stingy and give 5% and the investor don't really find the incentive to work with you, the company is worth a 1 million. Then it is not a worthwhile investment. If you give 10% to the investor and the investor helps you to turn it to 10M, then it is a win-win for everyone. I am simplifying things here but the essence is there.

Honestly, it is easy and cheap to start an internet company.

weekee

hey thanks for the comment. Hope you can clarify some of the points. Is funding from MDA micro financing relative easy to get? From the developer perspective, does it make more sense to just spend time and execute the idea to get a prototype to the second round instead of focusing on spending time trying to get the first round funding?

Pardon if the questions sound stupid but for most web stuff, is it that costly to get it started using own money? Does the 50k helps to address the execution risk that you mention or does it only serve to reduce the risk so as to attract people to start up?

Bernard Leong

@Daniel Thanks for the suggestion. Something of that nature is in the works, but on a slightly related topic.

@UZyn: Thanks for the headups.

Daniel

You should write a book on startup funding with a more local or Asian perspective!

Most if not all resources are Western or US-centric, it's no wonder some local entrepreneurs live with illusions of grandeur.

uzyn

Interesting article. I missed your session at Barcamp due to having to man the booth. I guess this article makes up for it.

Bernard Leong

Hi Weekee,

The aim of the early stage fund by the MDA micro-financing scheme is to let the founder or entrepreneur to implement the idea into a prototype such that it becomes an invest-ready target. The role of the incubators is to help the entrepreneurs to get to the 2nd round. The risk of the investor at the early stage is far higher than in the later stage. So, investors at that stage will tend to ask for more equity to leverage against the risk.

The problem I am finding with developers, designers and even entrepreneurs is that they have this belief that once you get the money, the rest will come. The reality is that they are actually inheriting a lot of execution risk if they do not make sure that their idea has proper market traction, i.e. customers using their services.

Will follow up on the valuation issue later. :)

weekee

Hi Bernard,

One question i have is that it seem relatively low cost to start a tech company (specifically web based start up). Would it simply be easier to use your own fund and execute then worry about the raising more funds later?

I am looking forward to your next entry on valuation. In my prev module on technopreneurship (you were one of our judges), valuation is always the difficult part in the project. Esp when we are not even working on our idea. In the end, we smoke and did the best we can to meet the "criteria". Will be great if you can share your thoughts if VC really trust those valuation and till date how many investment actually realized those valuation stated in their business plan.

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